Senior Account Executive - Public Relations
300Brand seeks a public relations strategist and content developer with experience in enterprise technology and ideally, the government market. We are the leading agency in government IT – working to help our clients share their stories, differentiate from competitors, and improve outcomes for government agencies and the country.
Do you bring, energy, creativity, and attention to detail to your job? A 300Brand Public Relations Senior Account Executive oversees PR and social campaigns – executing media relations, developing strategy and content, and managing integrated marketing programs, coordinating with our creative and research teams.
A solid tracking record placing B2B or B2G technology stories in trade and business publications is a must for this role.
We offer a collaborative culture and a commitment to growing together. Hear what our clients say about working with us: http://www.300brand.com/what-sets-us-apart.
Primary Responsibilities:
- Pitch and secure media placements for clients, developing creative ideas and pitches that align with client topics and reporter/publication interests
- Stay on top of breaking government IT news
- Copywrite content including byline articles, awards nominations, white papers, and customer case studies for the government IT decision maker audience
- Manage PR program elements including industry awards, conference PR support, rapid response pitch efforts
- Develop effective social media strategies and content
- Maintain proactive, clear, and consistent communication with client to meet and exceed goals; drive programs forward to meet goals
- Analyze progress against goals; have ability to coach/guide team members -- strong knowledge of PR and social best practices
- Deliver highly responsive service and build positive relationships with key stakeholders (internal and external, including clients and reporters)
- Plan, forecast, and manage budget to program scope
- Support staff growth, development, happiness
- Contribute to account direction and growth
- Maintain awareness and understanding of 300Brand's portfolio of services
- On an ad-doc/project basis, may support marketing thought leadership and lead gen programs, or client events
Skills Required:
- BA or BS degree + 5-7 years of work experience with a track record of success in public relations/media relations working for enterprise IT and/or government IT organizations or clients
- Strong oral and written communication skills – must be able to edit and proof for clarity and consistency
- Strong attention to detail
- Excellent interpersonal skills
- Ability to work as a member of a team
- Ability to organize and prioritize work under pressure
- Ability to generate ideas and think creatively
- Strong project management skills and an eye for details, track and follow through on personal and team deadlines
- Ability to take initiative and be a problem solver
- High energy and positive attitude
- Good listening skills
- Ability to perform critical analysis and identify needs necessary to meet goals
- Ability to track, understand, and write about implications of public policy issues
- Ability to forecast, plan, and manage programs to budget levels; trouble shoot budget challenges
- Manage and train team members; serve as direct manager for 1-2 team members
- Ability to supervise multiple tasks simultaneously
- Business presentation skills, including development
Benefits
We offer a comprehensive benefits package including generous PTO, robust medical plans, telework options and office perks like paid parking if you choose to work in the office. We are 100% committed to going above and beyond for our clients - and one another. Apply to learn more about opportunities to grow with us.
To apply, please send your resume and cover letter to hiring@300brand.com. Please mention how you heard of the position, your salary requirements, and make sure to include your full name and the position you are applying for in the email subject line.